Resume

As the head Graphic Designer and Art Director Coordinator for the Sydney and Melbourne-based Star Observer publications, a former weekly newspaper turned monthly print magazine, my role included the coordination of editorial and sales teams to ensure deadlines were met, along with designing the publication and managing other designers in the creation of the publication. Additionally, the role included the development, management, and creation of social media content to maintain brand consistency and grow engagement.

· Graphic design / Art direction

· Digital publication marketing

· Website management

· Social media management

· Content creation

· Community management

· Photoshoot management

· Article writing / News reporting

Working as the Art Director and Social Media Manager for an internationally published magazine in a fast-paced environment, governed by tight daily deadlines, required structure and discipline. This included setting up multiple processes to streamline workflow between editorial teams, sales teams, content creators, and management of models, all while managing brand integrity, designing the magazine layout cover-to-cover, creating daily digital content, and analysing data to ensure the right content was delivered to the consumer.

· Graphic design / Art direction

· Photoshoot management

· Video production

· Community management

· Influencer and model coordination

· PR, Creative writing, and copywriting

· Digital publication marketing

· Website management

· Social media management

· Article writing / News reporting

· Content Creation

Specialising in social media content creation and strategic planning, along with model management for brand and influencer marketing.

· Content creation

· Video editing

· Live stream broadcasting

· Marketing copy, newsletters and media releases

· Influencer community and model coordination

· Social media management

· Media Training

Initially employed by DG Institute to take over the role of Marketing Manager as the current manager was moving to a newly created role in the business. My responsibilities at DG Institute were to streamline brand management and ensure consistency across the business’s corporate look and feel. This included all social media, videos, sales correspondence, marketing material, products, live events, training, along with video and presentation production.

· Social media strategy

· Social media analysis and growth

· Strategic planning - product and marketing

· Brand management

· Content creation

· Video editing

· Blog and article writing

· Marketing copy and media releases

· Corporate Document Creation

· Media Training

Employed as Marketing Manager employed to streamline the brand management, as well as digital marketing and ensuring consistency accross social media, sales correspondence, products, live events, training website and marketing material, along with video and presentation production. There I also helped improve information sessions so they were marketed towards sales results and the trained sales team in understanding marketing and better understanding customer needs.

· Social media strategy

· Social media analysis and growth

· Strategic planning - product and marketing

· Brand management

· Content creation

· Video editing

· Blog and article writing

· Marketing copy, newsletters and media releases

· Training Sales Team

· Media Training

Reason for leaving: Covid-19 along with the opportunity to start my own business.

Puppetry has always been a passion project, until the demand for personalised, business, and corporate video content creation rose during the Covid-19 pandemic. I was able to turn my puppetry into a professional business with my own brand of puppets, along with skills in video editing, writing, content creation, and marketing. In just over 3 years, I have been booked to create over 5000+ unique videos for clients all over the world, including Google, McDonalds, Nike, Westfield, Paramount, Warner Music, Prime Video, Target and more.

· Customer Service

· Marketing

· Advertising

· Script Writing

· Puppetry/Acting/Character Voice Work

· Video Editing

· Live Zoom Performances

· Client Management

· B2B Website Creation

· Business Management

· Booked for a Sketch Appearance on US Late Night TV Show Jimmy Kimmel Live

As a Media Manager for a Federal Member of Parliament, I was responsible for managing the social media and broadcast media needs of the office. This included overseeing video production from concept to filming and editing for social media content. I travelled with the Member to photograph events, and my photography is now featured in the party’s training guides. I handled all graphic design tasks, creating posters, merchandise, brochures, mailouts and social media content. I managed social media platforms, including planning and reporting, and oversaw event management for key events like International Women’s Day and the Community Photography Competition. I liaised with media outlets such as The Age, Daily Telegraph, Sky News, 2GB and ABC. My duties also included brand management, scriptwriting for content videos, conducting research and media preparation for radio and television interviews. My efforts led to increased social media reach and followers across Facebook, Instagram and YouTube.

· Graphic Design

· Photography

· Video Production

· Social Media Management

· Newsletters

· Events Management

· Media Liaison

· Speech Writing

· Research

· Editorial copy

· Media releases

· Electorate polling